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Tech companies and incubators hosted downtown A2 Tech Trek Innovation open house on June 17

Tech Trek
Tech Trek - Photo by Michelle Massey Barnes
More than 60 Ann Arbor companies opened their doors to the public on June 17, for the second annual Ann Arbor Tech Trek. Participating companies and organizations showed off their innovations to nearly 2,000 attendees, inspiring the community and highlighting the amazing range of businesses that are thriving in downtown Ann Arbor.
 
Ann Arbor SPARK, with support from the Ann Arbor/ Ypsilanti SmartZone (LDFA), sponsored Tech Trek.
 
“Tech Trek is a truly unique event that connects our community with the businesses that are growing our economy and impacting the quality of life we enjoy in the region,” said Donna Doleman, Ann Arbor SPARK’s senior vice president of operations and communications. “Tech Trek also works to connect the dots for kids and young adults alike who are wondering about their future career path. This annual event is truly a win-win for companies, the education system, and families.”
 
Every stop on the trek was a fun, educational experience that reflected each company’s unique culture. Those on the trek also enjoyed refreshments, prizes, t-shirts, and giveaways.
 
Kyle Lawson, director of design and customer development at Sight Machine, one of the Tech Trek companies, explained the experience, saying, “Sight Machine appreciates SPARK's commitment to developing tech entrepreneurship -- especially through events like Tech Trek that open the doors to the broader community. We were excited by the number of attendees interested in our problem space and eager to learn more about us. We experienced a good balance of vendors, students, and professionals interested in partnerships and even sales.”
 
To enhance the Trek experience, Arbormoon Software developed an app that offered a streamlined and innovative experience, adding another layer of “tech” to the Tech Trek with state-of-the-art features highlighted by automated check-in via beacon technology.
 
Via the app, trekkers were automatically checked in within the app the moment they arrived at any of the participating locations. Other features included a directory of participating companies, the ability for participants to designate favorites and view all of the venues on a virtual map of Ann Arbor, and easily see which places they’d been and which they had yet to visit.
 
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